Yachts features and Analysis
Our Team is working closely with the Broker and Captain. We develop your yachts’ unique best onboard features, and the benefits she would bring to a potential Charterer. We uncover your yacht’s unique story and go beyond features, design and spaces to promote the experience.
We define the right market and the most effective tools, multiple platforms and approach for your yacht’s marketing. We track which data is generating most interaction and re-point actions when necessary.
Based on the platforms identified for the best results, we create a library of assets which may include :
- yacht photography,
- walkthrough video
- interactive 360° tour.
Multiple Platforms Promotion
Our marketing is designed to generate interest and enquiries of qualified clients. Qualified brokers worldwide will include your yacht in their selections to their clients. Through Digital marketing we will advertise on industry specialised websites and yacht media companies, as well as social media to insure maximum digital coverage.
New yachts are exposed at Yacht shows and Luxury events. Open days are organised on board for brokers, client events at major luxury UHNW events including the Formula 1 Grand Prix and Cannes Film Festival.
Print Marketing editorial coverage is provided in a wide range of luxury and industry publications to appear at the most effective times for your yacht.